Popwallet is a mobile wallet marketing automation platform that enables shopper marketers to create, distribute, and track usage of promotions through mobile wallets like Apple Wallet and Android Pay. These activities generate significant data related to consumer purchase behavior that we activate for marketers utilizing our proprietary Wallet Graph™ and machine learning algorithms.

A loyalty boom for David’s Bridal using mobile wallet technology

David’s Bridal was looking for a modern, eco-friendly, and digital couponing solution to enhance shareability and connectivity across brides and party-goers. They went with Popwallet, a mobile wallet marketing platform that provides a range of customer experience management tools integrated through Apple Wallet and Google Pay.